Tail Activewear Partners with Boca Tennis Star
By Kathryn Wohlpart
Tennis star and owner of Evert Tennis Academy in Boca Raton, Chris Evert is working on a collaboration with Tail Activewear. The new line of women’s tennis and active wear, Chrissie by Tail, is inspired by Evert’s “youthful spirit and femininity, yet suitable for fierce competition.”
“Chris pushed our team to elevate design and performance and helped us stay positive and focused on achieving new heights,” said Mr. Jerry Edwards, CEO of Tail Activewear. “We shall work obsessively to make Chrissie by Tail a new standard for innovation in fashion and performance.”
The collection will be available in November 2014 and features sporty colors and advanced fabrications and can be viewed online on Tail Activewear’s lookbook.
“Tail was extremely diligent in researching fabrics and innovating design and always open to collaborating on every detail, which enabled us to achieve a sporty, fashion forward look as well as athletic performance,” said Ms. Evert.
