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Making Lives Brighter campaign kicks off with Vanilla Ice

Capitol Lighting, the award-winning lighting experts, has partnered with Habitat for Humanity on a new initiative called Making Lives Brighter.

During the run of the campaign through February 28, 2012, customers will be able to donate their old lighting to any Capitol Lighting showroom in the South Florida and New Jersey areas to be placed in a Habitat for Humanity home or sold at one of Habitat’s Re-Stores.

In exchange for the lighting fixtures, lamps and fans contributed to the campaign, donors will receive a 10-percent discount toward any new lighting purchase as well as a tax deduction from Habitat for Humanity.

Capitol Lighting worked with South Florida native and host of his own D.I.Y. home restoration show, Rob Van Winkle, also known as Vanilla Ice, to film public service announcements for Making Lives Brighter.

“Giving back is important to me and this is a cause that’s close to my heart,” said Vanilla Ice. “Repurposing is something I do on my show every day and the fact that Capitol Lighting and Habitat for Humanity are demonstrating what a difference it can make in someone’s life is really outstanding.”

“Habitat is one of most respected charitable organizations providing an invaluable service to those in need,” added Eric Lebersfeld, president of Capitol Lighting. “The Capitol Lighting family is honored to be able to support such a worthy cause and truly help to make lives brighter.”

Habitat for Humanity is a nonprofit organization dedicated to providing simple, decent, affordable housing to low-income families by working in partnership with those families.

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